My kids do love them some Beyonce, me however, when it comes to the Knowles….Ehm uhm ehr…. I respect them as business people, I am impartial the the way business was started but that is just me…., I make sure that my children overstand there are consequences for EVERY THING you say, do, and how you present yourself anywhere in any situation!

Someone is always always watching, and talking. Hope this sheds something on someone, somewhere. All the best to Everyone. Look for the line, it will be fun, funky, fresh, and playful for yungens as well as teens.

This is an interesting topic. I am studying advertising in school so perhaps my analysis may be different.

Focusing on the actual CLOTHING that the Dereon line is selling(they are not selling the make-up or the shoes in this ad)the pieces are actually very age appropriate. You can find similar styles in childrens store like gap, the children’s place, etc. There is nothing overly sexual about a jean outfit or a knit dress. I think the main issue people are having here is the make-up and the shoes.

What I get from the ad is a “dress-up like mommy” concept. While mommy typically wouldn’t wear that particular style of shoe, you have to take into consideration that this is a fashion ad, so things are going to be exaggerated. Thats all I think is was…an exaggeration of the “dress-up concept”. I think that especially as older adults that people should learn to think for themselves and form their own opinions about a topic instead of just feeding into what everyone else is saying.